Florist PhotographyA course by Shane Chua
Advanced·Lesson 6 of 6

Photography for your business

Photographing for digital platforms

A tall arrangement framed with generous negative space, ready for Instagram Story text.

The final lesson: how to turn your new skills into a consistent body of work for Instagram, your website, and your catalogue.

What you’ll learn

  • Photographing specifically for Instagram Stories (9:16)
  • Framing for square feed images (1:1)
  • Batch-photographing website shots for a consistent catalogue

Practice exercises

  1. 01

    Photograph the same arrangement twice: once vertically, leaving negative space at the top for Story text — and once perfectly centred for a website product square.

  2. 02

    Pick three arrangements and photograph them all in the same window, same backdrop, same time of day. That’s a catalogue.